For Retailers with Physical stores and Digital Ambitions

We build high-performance Magento, Medusa and WooCommerce websites for established B2C retailers ready to make online their strongest sales channel.

Start a Project See our work

Trusted by established retailers across Southeast Europe and DACH.

What we build

We create scalable, high-performance digital commerce experiences tailored to your business goals.

Magento Platforms

Complex B2B and B2C ecommerce built to scale — multi-store, ERP-integrated, and performance-optimised.

Headless Storefronts

Modern JavaScript frontends on top of your existing backend — fast, flexible, and built for your marketing team.

WooCommerce Builds

Fast and well-structured WooCommerce stores for retailers who need to move quickly without cutting corners.

Medusa Ecommerce

Open-source, API-first commerce engine built for teams who want the flexibility of headless without the limitations of a proprietary platform.

See our platforms

Featured work

Garinello

Apparel manufacturer Platform:
WooCommerce Go to website

Garinello (garinello.rs) is a modern e-commerce website dedicated to men’s fashion, offering a curated selection of clothing that blends classic elegance with contemporary style. The site functions primarily as an online store, where users can browse and purchase items such as shirts, suits, blazers, trousers, and seasonal outerwear.

Functionally, the site includes all standard webshop features, such as detailed product pages, size and variant selection, shopping cart, and checkout process. It also encourages engagement through newsletter signups and occasional promotions. Overall, the website delivers a clean and focused user experience, prioritizing product visibility and straightforward navigation while reinforcing the brand’s image of modern sophistication.

Garinello

Apparel manufacturer Platform:
WooCommerce Go to website

Engineering approach

We build ecommerce the way retailers run their best stores — with precision, systems, and zero tolerance for shortcuts.

Principle 1

Performance is not a feature. It's the foundation.

Every platform we build is engineered for speed from the first line of code. Core Web Vitals, server response times and checkout performance are not optimised at the end — they are designed in from the start.

Principle 2

Architecture that doesn't trap you.

We build on open, documented, and well-tested code. When a project ends, you own everything — the codebase, the infrastructure, the documentation. You can take it anywhere.

Principle 3

Technology serves the business, not the other  way around.

We choose platforms based on your specific commercial situation, not on what is trending. Magento, Medusa or WooCommerce — the right tool is the one that matches your scale, your team, and your goals.

See our services

Who we work with

Built for retailers who are  serious about online.

We work with established B2C retailers — companies with physical store presence, existing ecommerce revenue, and leadership that understands online is not a side project. Our clients typically have an internal IT contact and a clear brief. They come to us not because they want a website — but because they need ecommerce infrastructure that actually performs.

We are not the right partner if you need a live site in four weeks, have no internal technical stakeholder, or are still deciding whether to invest in ecommerce. If that is where you are — we are happy to recommend resources that might help.

See our services